JAMES AND JASON
maxresdefault.jpeg

Born Free

Born Free are dedicated to ensuring animals are born free and stay wild. They came to us with a problem: lots of people love lions but they don’t know the reality of their lives in captivity. So we wrote an emotional story about a lion keeper and her cub set to the track “Born Free” by Matt Monro.

Directed by Zombie Studio @BlinkInk

Vimeo, Staff Pick
Webby Winner, 2020
Creative Review Annual 2020
Charity Film Awards, Gold
British Arrows 2020, Shortlist x5
Creative Circle 2020, Shortlist x6
Eurobest, Bronze

 

Born Free
Nature’s Closing Down Sale

It’s a shocking but little known fact that the wild animal population has fallen 70% since 1970. Born Free wanted to highlight the plight of the natural world and encourage people to adopt an endangered animal. So on Black Friday we launched Nature’s Closing Down Sale: a traditional closing down sale, but instead of the usual furniture store closing down – it’s nature itself.

Over the campaign period, we generated £315,032.46 in new adoptions - an increase of 56% on the year before.

Creative Circle, Gold

 
 
IMG_5321.jpg
BornFree_Westfield.jpg
BornFree_JackArtsScreen-Retouched.jpg

Instagram Pop-Up Shop

BornFree_InstagramShop.jpg
Social.png