Co-op
Owned by you.
Right by you.

We won the pitch for Co-op and created a new platform idea for them, bringing to life their ethos of doing the right thing and helping a 150 year old business stay relevant in the modern world.

We launched with this brand film, where we turned a roll of receipt into a roll of film. Every frame was printed for real, totalling over 150 metres in length. Painstakingly brought to life by Sam Gainsborough at BlinkInk, it was fun to craft this one down to the last receipt symbol. 

This was the first instalment. There’s plenty more to come from this platform.

Vimeo Staff Pick | Campaign Ad of the Day